Business Process Outsourcing has traditionally aided the Corporate Sector by serving as an efficient last mile delivery vehicle for cutting down costs and improving profitability. With the advent of cloud computing, social media networks, data science and intelligent analytics, the BPO's have emerged as the centre stage of customer outreach and business connectivity.
Here are the four domains in which technological advances have transformed the functioning of the BPO industry:
System Automation: With the emergence of multiple players in each and every service domain, the competition to grow and survive has increased manifold. Businesses globally are focusing on reducing the turnaround time and query response time as the customers strongly dislike waiting and want service impromptu. Use of automated chat bots and robotic process automation have enabled businesses to cater to high volumes of traffic daily with the aid of BPOs.
Cloud Storage: Data retrieval and fast data sharing are the major keywords driving businesses today. The advent of cloud data storage has reduced the unnecessary wastage of space and storage along with strongly cutting down on energy consumption. In terms of infrastructural costs, cloud computing has proven to be both efficient and economical. Next Gen BPO services have strongly been aided by the utilities of Cloud computing which has also boosted outsourcing benefits.
Analytics and Big Data: Intelligent data tracking, Analysis and predictive modeling has enabled Organizations to master the art of predictive strategizing. BPOs have developed the skills of engaging Big Data and coming up with business solutions for the future.
Platform Integration: Businesses are no longer overtly dependent upon phone calls and email leads. All Organizations are competing with each other to reach the mobile and desktop screens of a wide section of probable customers and grab their screen time and attention span. BPOs are leading the domain of digital marketing across the most diverse of platforms and opening up innovative business opportunities.
The coming decade will witness a major boom in business expansion and the BPOs are destined to play a major role in it.
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